About The Owner

"Your smile is your best accessory!" My favourite quote reminds me that a joyful heart makes you beautiful no matter what you're wearing.

I'm Suzanne, the owner of Betty Be Good Boutique.  My passion for fashion is only exceeded by my passion for helping people. This is the motivation behind Betty Be Good. In the fall of 2011, I found myself without a job, unsure of my next move and, uh-oh, expecting our second baby!  After working in broadcasting for 12 years, I realized that while I had enjoyed television production, hosting and marketing, I wanted to invest myself in a dream of my own. I have a passion for helping victims of human trafficking and I love fashion, but these two ideas seemed mutually exclusive.  That's how the concept for Betty Be Good was born. 

After four months of planning, on April 1, 2012, we launched Betty Be Good in Canada with a spring collection of romantic, wearable fashion distributed exclusively online. We created a fund called Betty's Liberty Closet and in a partnership with The Salvation Army, we help to clothe victims of human trafficking with brand new styles from our online collection. The girls shop in the comfort of their safe house and we deliver to them quarterly. Thanks to you - our friends who shop with us - we have the privilege of giving 2% of gross sales to the fund. Read more about our Liberty Story. 

Eventually, by popular demand we starting hosting pop up shops for 3 - 14 days at a time. This evolution lead to our first bricks and mortar store which we located in Washington State; right across the US-Canada border conveniently situated where both Canadian and American shoppers could find beautiful boutique fashions at exceptional prices. Our boutique attracts the nicest people on the planet; but we think it has something to do with our amazing team of Fashion Stylists who kindly help our shoppers find exactly the right look for every occasion at the right price. 

I'm looking forward to meeting you at the boutique!  

Hugs!

Suzanne